2035 vision and Growth Strategy
2035 vision
As expectations regarding food continue to evolve around the world, eating habits are becoming more diverse than ever. People are increasingly choosing foods that reflect their daily moods and lifestyles, while paying closer attention to ingredients and how products are made. As food choices become more personal, these changes create significant opportunities for Calbee as we continue to deliver the joy of food by staying close to the needs and aspirations of consumers.
At Calbee, we are creating new value in the snack and light meal categories, while
fostering snacking as a new and evolving eating habit. Looking ahead to 2035, we will bring greater choice and enjoyment to the future of food, contributing to healthier and more fulfilling lives for our consumers.
Strategic Direction
Growth Strategy
- Calbee Group Growth Strategy(Open in a separate window)
- 2035 Business Strategy (Domestic and Overseas)(Open in a separate window)
2035 Growth Strategy Slogan
The Calbee Group aims to enhance corporate value by expanding our product and service offerings and creating new value, thereby continuing to bring smiles to people worldwide. We are committed to achieving sustainable growth and strengthening resilience across the Group.
Corporate Value Enhancement Model
Calbee aims to enhance corporate value through both economic and social value creation to become a company that delivers value globally. While maintaining financial soundness, we will focus on three pillars: strengthening earnings power, improving capital efficiency, and fostering growth expectations.
Business Growth and Portfolio Transformation
Positioning the five-year period starting FY2027/3 as “Growth Investment Phase,” focusing on growth areas mainly in North America. Evolve from a domestic snack and cereal product-centric business to a portfolio capable of sustainable growth.
Growth Guidance Under Accelerate the Future
5Five-Year Priority Policies
(FY2027/3–FY2031/3)
Financial Strategy (Action to Implement Management that is Conscious of Cost of Capital and Stock Price)
While preserving financial soundness, we will promote disciplined growth investment and aim to enhance corporate value by pursuing both accelerated growth and improved capital efficiency. As the foundation for this, we are focusing on the following three areas.
Human Capital Management
Calbee Group’s DX Roadmap
